We’re headed into November and the busiest time of the year for many of our organizations: The Year-End Appeal.
November and December were always the most important, and often stressful, fundraising months at the nonprofits where I worked. From the executive director to the mail room assistant, everyone was involved in making The Year-End Appeal a success.
To help you and your team improve the online component of your YEA, I’ve curated a toolkit of my best resources.
If your site isn’t yet secured with HTTPS…
Learn why it’s important and how to get started: Your website is not finished. You forgot HTTPS. →
If you need inspiration for your YEA call-to-action…
Check out these examples & learn why they’re effective: Learn from these Nonprofit Websites & their Awesome Calls-to-Action →
If you want to build the perfect donate form…
Watch the video training & download the infographic: Anatomy of a Perfect Donate Form →
If you’re not using landing pages with your YEA…
Improve your results with this training: A Beginner’s Guide to Nonprofit Landing Pages →
If you want to get the right people to your donate page…
Get some creative ideas about segmenting your peeps: 5 Ways to Get the Right People to Your Donate Page →
If you’re not using analytics with your YEA…
What are you waiting for? Get started: Become a Better Fundraiser with Website Analytics →
If you want resources like this to come to your inbox all year long…
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