The Nonprofit Leadership Alliance’s redesigned website invites visitors to join the community as a student, organization or alumni.
During the redesign and in the time since, Yesenia worked with NLA staff to streamline the organization’s broad programs and services into a homepage and navigation that connects with each individual visitor.
Each time the NLA staff bring new ideas to the organization, the NLA website evolves to support them. Since launch, Yesenia has added several new features such as a Employee Turnover Calculator, contact forms that send leads into Salesforce and a DEI Resource Library.
As a result of the redesign, the Nonprofit Leadership Alliance website is a key tool in the organization’s marketing and outreach campaigns, attracting thousands of qualified leads to learn more about the organization’s programs and trainings.